The Role of IPC Visit Frequency in Enhancing Infant Feeding Knowledge and Practices among Mothers in Rajasthan

Introduction
Child malnutrition remains a pressing public health concern in India, particularly in resource-limited regions like Rajasthan. Despite improvements in the economy and healthcare access, undernutrition continues to persist, as seen in India's ranking on the Global Hunger Index. Good Infant Child Feeding Practices (IYCF), such as exclusive breastfeeding and timely complementary feeding, are critical for child survival and healthy development. However, knowledge and service gaps among mothers, especially regarding feeding practices, remain significant challenges.

Objectives

This study examines how Interpersonal Communication (IPC) by Frontline Health Workers (FLWs) influences maternal knowledge and practices related to IYCF in Rajasthan. It aims to understand whether frequent IPC visits can bridge knowledge gaps and improve real-world feeding behaviors among mothers.

Methods

Using secondary data from the 2021 monitoring survey across five districts, responses from 10,477 mothers of children under two years were analyzed. The Chi-square test was applied to assess the relationship between the frequency of IPC visits and maternal knowledge and practice regarding breastfeeding and complementary feeding.

Findings

Results revealed a strong positive link: Mothers receiving two or more IPC visits had significantly better knowledge and practice of early initiation of breastfeeding, exclusive breastfeeding, and timely complementary feeding. However, dietary diversity and meal frequency remained areas needing attention.
Conclusion

Strengthening IPC efforts by enhancing FLW outreach, standardizing counseling, leveraging digital tools, and building community support can drive better IYCF outcomes, promoting improved child nutrition and long-term health in Rajasthan and similar settings.