Examining Investigative Journalism Practice in Public Print Media Houses in Lusaka: A Case Study of Lusaka Public Print Media Houses, Lusaka District

This study investigated the practice of investigative journalism within public print media establishments in Lusaka, Zambia. The research aimed to assess the presence of investigative journalism in the Zambian public media, gauge the extent to which it is utilized, identify factors hindering its practice, and propose mechanisms to promote its adoption within public print media outlets. The study involved a sample of 50 respondents from diverse categories, surveyed through self-administered questionnaires. The respondents were selected using systematic sampling, and data analysis was conducted using the Statistical Package for Social Sciences (SPSS). The findings revealed a gender distribution of approximately 40% females and 60% males among the respondents. In terms of educational attainment, 6% possessed high school certificates, while the majority (39%) held bachelor’s degree certificates. Regarding the practice of investigative journalism in private print media in Lusaka, 55% of respondents acknowledged its existence, with only 15% suggesting it is practiced to a limited extent. In terms of its existence in Zambia overall, 65% of respondents affirmed its presence, while 35% expressed disagreement. The results of the study indicate that a significant majority of the respondents, constituting 50%, advocated for effective training or capacity building as a key factor that would enable public media houses to engage in investigative journalism. Additionally, 35% of the respondents emphasized the importance of providing favorable working conditions. A smaller percentage, 5%, highlighted the significance of robust media networks, while 10% suggested that supportive media organizations, such as MISA, would play a crucial role in fostering the practice of investigative journalism in Zambia. These findings underscore the multifaceted nature of the recommendations, pointing to the diverse strategies that can contribute to the enhancement of investigative journalism within the Zambian media landscape. The study recommends fostering open discussions and awareness campaigns to educate the public on the significance of freedom of information in Zambia. Urgent action is advised to enact progressive media legislation and repeal existing laws that impede media and information freedoms. Civil society organizations in Zambia should explore alternative and more robust strategies to exert pressure on the government for the passage of the Freedom of Information Bill. It is further suggested that the Freedom of Information Bill be translated into local languages to ensure accessibility for those with limited proficiency in English, thus enhancing comprehension and appreciation of its contents. Additionally, the Zambian government is urged to prioritize the safety of journalists during their professional duties and research endeavors.