Intellectual Asset Management in Universities

The article focuses on clarifying approach and content intellectual asset (IA) management in universities, analysing the current state of IA management activities at several universities in Ha Noi. Based on secondary data from university publications and primary data collected through surveys of 50 lecturers and scientists from 9 universities in Ha Noi, the article identifies limitations in both the models and the content of IA management within these institutions. Accordingly, the article proposes recommendations to strengthen IA management practices in general and in particular for universities specialised in economics and business administration.