The Socio-cultural Portrayal of Women Characters in Hindi and Marathi TV Serials: A Comparative Study

Television plays a pivotal role in shaping societal perceptions, particularly regarding gender roles. This research project, The Socio-cultural Portrayal of Women Characters in Hindi and Marathi TV Serials: A Comparative Study, examines how women are represented in popular Indian television serials. Focusing on Hindi (Anupamaa and Diya Aur Baati Hum) and Marathi (Aai Kuthe Kay Karte and Ya Fulala Sugandh Maticha) serials, the study explores traditional and evolving gender roles, stereotypes, power dynamics, and the socio-cultural themes embedded in these narratives.

Using qualitative and comparative research methodologies, including content and thematic analysis, the study uncovers key differences and similarities in the portrayal of women across regional and national narratives. Hindi serials often dramatize societal changes with emotional intensity, while Marathi serials adopt a more nuanced, culturally grounded approach. The findings reveal that both mediums reflect the tension between modernity and tradition, highlighting issues such as patriarchy, marriage, motherhood, and women’s aspirations for independence.

This comparative analysis contributes to the discourse on media, gender, and culture, providing valuable insights into how television shapes and reflects societal attitudes towards women in contemporary India.