E ISSN: 2583-049X

International Journal of Advanced Multidisciplinary Research and Studies

Volume 4, Issue 1, 2024

Evaluating Enterprise Sales Activities: A Theoretical Basis

Author(s): Nguyen Van Hoa


The article has generalized the theoretical basis of sales, sales management and forms of sales, sales management, sales management process, content of activities in sales management. sales, factors affecting sales management and some specialized concepts related to the topic. The issues raised here will serve as a basis for assessing the current status of sales activities at businesses.

Keywords: Evaluation, Sales Activities, Theoretical Basis

Pages: 878-887

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