E ISSN: 2583-049X

International Journal of Advanced Multidisciplinary Research and Studies

Volume 4, Issue 1, 2024

Factors Influencing the Decision to Purchase Technology Products and Services

Author(s): Pham Van Thu


Communication is one of the extremely important and almost indispensable needs for life. The need for communication helps people quickly grasp information, events, and the world around them. That is why phones play an important role in human life. In the past, we only used phones to make calls or send text messages. Today, the advent of smartphones has created a breakthrough in the communication revolution. With smartphones, in addition to calling and texting, we can also perform many other features such as: Games, email, social networks, maps, weather, taking photos, filming and many other applications. Mobile commerce is also becoming increasingly popular, with mobile websites growing rapidly. Smartphones have become an inseparable companion for people in life, work and entertainment in the new era. In Vietnam, the digital technology market, especially the mobile phone business, is growing rapidly and becoming increasingly competitive.

Keywords: Factors Influencing, Products, Services, Theoretical Basis

Pages: 853-859

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