International Journal of Advanced Multidisciplinary Research and Studies
Volume 4, Issue 1, 2024
Perception about Noi Bai International Airport Services
Author(s): Le Thi Hai Ha
Abstract:
Noi Bai International Airport is one of the companies providing extremely important services to Hanoi's economy in particular and the country in general. The service quality of Noi Bai International Airport in previous years, as assessed by domestic and international public opinion, still had many weaknesses. Up to now, with many measures that have been implemented, from training to strengthening inspection and supervision, the results have been significant improvements. The image of stations and airports has changed a lot compared to before. However, there are still some limitations that have not been completely overcome, leading to some negative comments from customers. This study was conducted with the aim of assessing the perceptions of Noi Bai International Airport Services through survey results. The survey subjects are customers who have used the services of Noi Bai International Airport. We use both qualitative and quantitative research methods. Quantitative research methods were carried out with SPSS software, including descriptive statistics and reliability analysis of the scale with Cronbach's alpha coefficient. Research results show that the scales of perception about Noi Bai International Airport Services are rated quite highly, have statistical significance, and are used for subsequent analysis. Based on this result, the study proposes some recommendations for Noi Bai International Airport and its customers.
Keywords: Perceive, Airport Services, Business Administration, Customer Satisfaction, Economics
Pages: 512-516
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