International Journal of Advanced Multidisciplinary Research and Studies
Volume 3, Issue 6, 2023
Completing Customer Care Services: Theoretical Basis for Vietnamese Companies
Author(s): Vo Thanh Hung, Phu Thi Tuyet Nga
Abstract:
Customer care services play a very important role in enhancing the competitive advantage of businesses in general and testing service businesses in particular, helping businesses specialize and differentiate. and improve the image of your service quality in the minds of customers, helping to increase the number of loyal customers, attract potential customers, strengthen loyalty to existing customers, thereby contributing to reducing the number of customers. business expenses for businesses. Customer care service is a key activity in a business's marketing activities to target the business's management activities at target customers, bringing outstanding satisfaction to customers when consuming services. with good quality customer care.
Keywords: Customer Care, Theoretical Basis, Vietnamese Businesses
Pages: 308-315
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